Abstract

LORENZO KOMOVA, Natalia; MARTINEZ, Ana de Dios  and  SOUZA VIAMONTES, Carlos Manuel. Bank financing management with a value chain approach in Cuba. cuad.adm. [online]. 2021, vol.37, n.71, e5011144.  Epub Dec 02, 2021. ISSN 0120-4645.  https://doi.org/10.25100/cdea.v37i71.11144.

The article tackles the concepts of value chain, as well as the value chain approach from the perspective of productive articulation. Concepts on bank financing management with a value chain approach are exposed, following international references to give way to theoretical positions on this matter in the context of the Cuban economy. The critical analysis of the methodologies, that constitute the background of this research, is the basis of the proposal of methodological elements on the management of bank financing with a value chain approach in Cuba. The objective of this work consists of the theoretical-methodological foundation on bank financing with a value chain approach in Cuba. The methodology used in this work includes analysis and synthesis, as well as the use of deduction for the theoretical-methodological treatment of bank financing management. Empirical methods such as information search and processing, expert´s judgment and group workshops were used. The results are expressed in the methodological elements proposed for the management of bank financing with a value chain approach based on the capacity of the financial institution to continuously learn and innovate, which contributes to a new view that would provide quality and reliable financial services for companies and other economic actors whose final productions are destined for the international market.

Keywords : Value chain; Value chain approach; Bank financing management; Productive articulation.

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