Abstract

ALBARELLO, Francisco Javier. Getting Information from the Smartphone: Transmedia Reading Strategies by Young University Students from the Aglomerado Gran Buenos Aires. Palabra Clave [online]. 2020, vol.23, n.3, e2331.  Epub May 27, 2020. ISSN 0122-8285.  https://doi.org/10.5294/pacla.2020.23.3.1.

News consumption has transformed significantly in recent years due to the multiple devices through which information is accessed, changes in how news are told, and the growing importance of software in information management. The smartphone is the main source of news for young university students from the Aglomerado Gran Buenos Aires, who employ particular reading strategies when it comes to getting information. Young people surf the internet taking advantage of the specificity and best features offered by each device in carrying the news. Thus, "transmedia reading" seems to be the form taken by the relationship established with these contents since news stories are displayed on multiple platforms and complemented by the active participation of users. The latter cause such platforms to interact with each other, share the news on social media, and produce content related to their interests. This exploratory research attempts to describe and discuss the youth's news consumption practices using the smartphone that were collected through 16 in-depth interviews with students from various universities in the country. From the analysis of the interviews, we deduce that young people follow usual reading strategies ranging between exposure and interaction, between intensive and extensive reading, and between information seeking and entertainment.

Keywords : Smartphone; consumption; consumer; reading; news; youth; transmedia.

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