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Universitas Psychologica
Print version ISSN 1657-9267
Abstract
BELTRAN-OICA, Cristian and SANDOVAL-ESCOBAR, Marithza. Effect of Capacitation and the Ballot Design on Understanding and Validity of the Vote. Univ. Psychol. [online]. 2015, vol.14, n.3, pp.1067-1076. ISSN 1657-9267. https://doi.org/10.11144/Javeriana.upsy14-3.ecdt.
There has been limited research about the impact of ballot paper design in multiparty elections and effects of information or training over the invalid vote and the vote mistakes. This study was to measure the effect of training and ballot paper design on the probability of invalid vote and vote mechanism compression. There has been applied three quasi-experimental designs with different samples, the first experiment (60 volunteers) to design a post test and control group were the hypothesis was rejected because the training doesn't reduces the likelihood of invalid ballots. The second experiment (172 volunteers) with a post-test design, a control group and two experimental treatments with different groups where the hypothesis of ballot paper decrease the likelihood of invalid ballots was also rejected. The third experiment (60 participants) with a 2x2 factorial design showed that the priming obtained through the instructional design of the on separate large sheet decreased the percentage of null vote even in cases where voters had no experience with the electoral system. The importance of the pedagogical ballot paper design and other items that are part of the voting system in the light of consumer psychology and behavioral economics are discussed.
Keywords : elections; invalid vote; training; ballot paper design; priming.