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Revista Facultad de Ciencias Económicas: Investigación y Reflexión
Print version ISSN 0121-6805
Abstract
MONTOYA R., LUZ ALEXANDRA; MONTOYA R., IVAN ALONSO and CASTELLANOS D., OSCAR FERNANDO. FROM THE NOTION OF COMPETITIVENESS TO THE ADVANTAGES OF BUSINESS INTEGRATION. Rev.fac.cienc.econ. [online]. 2008, vol.16, n.1, pp.59-70. ISSN 0121-6805.
This paper explores the notion of competitiveness, the possibilities for its measurement and the problems that competitiveness brings to small enterprises. Also, this paper presents the notion of integration as an alternative for those small enterprises to improve their survival and growth chances in the market.
Keywords : competitiveness; business integration; markets; SMEs.