Resumen

HERNANDEZ SANCHEZ, Jacqueline. USE AND INTEGRATION OF ICTs IN TWO UNIVERSITY WELFARE HEALTH SERVICES. Hacia promoc. Salud [online]. 2014, vol.19, n.1, pp.99-113. ISSN 0121-7577.

Objective: To assess the ICTSs that are being used for education and health information, from the view of the professionals and users of the services and programs of the university welfare unit in two universities in Colombia from August 2012 to June 2013. Material and Methods: A mixed method was used, applying a sequential explanatory design, which included the implementation of questionnaires and interviews, and focus groups to a sample of the professionals and users of the university welfare unit. Results: 78.1% of the professionals widely used traditional technologies: slides, telephone, video and printed material, but there is little use of the new ICTs. The most used are mobile phones (92.2%) and the e-mail to communicate with users and to send them educational messages (69.2%). In everyday life professionals scarcely use these technologies, unlike young users who use mobile phones (100 %) and the Internet to search for information (100%) and socialize through Facebook and Twitter (96.8%). There is an opinion and a positive environment for the integration of the new ICTs, although 100% of the professionals said they have not received training. Conclusions: There was a broad perspective on the most used and recommended ICTs for informative and educational activities in two university welfare units, which reflects what is reported by other studies in terms of the incipient advances in research and ICTs integration in health professionals' the practice.

Palabras clave : Information technologies and communication projects; health education; health services; healthy behavior.

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