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Perspectiva Geográfica
versão impressa ISSN 0123-3769
Resumo
CEBRIAN ABELLAN, Aurelio. Policies, Actions and Cultural Tourism Management. City of Lorca (Murcia, Spain). Perspectiva Geográfica [online]. 2015, vol.20, n.2, pp.365-390. ISSN 0123-3769.
The study addresses the cultural tourism policy at the local administrative level, with a focus on the different variations of integrated planning across different management models, which involve superior administrative bodies and offer two tourism types: cultural-heritage related tourism, and a tourism linked to the effects of natural disasters (Lorca earthquake 2011). Secondly, the study addresses the methodological difficulties to approach the first point, due to disperse and few homogeneous sources, which however allow estimates and trends to be analyzed. The result is a particular cultural tourism policy accompanied by an additional unexpected fact, an earthquake. The current debate pays attention to the link between existing strengths and achievements, and the adaptation and mutability that engenders a cultural and lively tourism policy, marked by the national economic crisis and natural adversities exploited as a tourist resource.
Palavras-chave : asset exploitation; tourism management; integrated planning; tourism policy; tourism performance; trends in tourism; local tourism.