Resumo

RODRIGUEZ MORENO, DIANA CRISTINA  e  GRANADOS AVILA, PILAR NATHALY. DIAGNOSIS OF COMPETITIVENESS OF TOURISM IN BOYACÁ (COLOMBIA). Rev.fac.cienc.econ. [online]. 2017, vol.25, n.2, pp.193-205. ISSN 0121-6805.  https://doi.org/10.18359/rfce.3073.

This article presents a diagnosis of tourism in Boyacá (Colombia). For this purpose, the study was carried out in seven tourist destinations through the value chain. 368 interviews were conducted with businessmen, tourists, inhabitants and government. Within the conclusions it was found that Boyacá and its tourist destinations require to increase its competitiveness. However diverse problems located in the tourist destinations value chains prevent the achievement of this objective.

Palavras-chave : Tourism; Value chain; Competitiveness; Colombia..

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