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Dimensión Empresarial
versão impressa ISSN 1692-8563
Resumo
ACEVEDO NAVAS, Christian Augusto. CAPITAL GOODS FROM THE COLOMBIAN CARIBBEAN, THE HISTORY OF SUPERBRIX. Dimens.empres. [online]. 2017, vol.15, n.2, pp.191-204. ISSN 1692-8563. https://doi.org/10.15665/rde.v15i2.1417.
This paper presents the history of SuperBrix, family business from the metalworking sector, which started its activities in 1936 in Barranquilla. Secondary sources analyzed included press articles, industry associations’ publications, academic journals and text books. Primary sources include an interview with the former President of the company, and having access to corporate files. This work highlights important business environment facts and managerial decisions that, have allowed it not only to maintain during adverse economic situations, but also to stand out as one of the best firms of the world in its sector.
Palavras-chave : Micro-Business History; Latin America; Caribbean.